Future Today Strategy Group
Confidence 0.70 · 2 sources · last confirmed 2026-04-28
A strategy and foresight consultancy led by Amy Webb (CEO). Formerly known as Future Today Institute.
For nearly two decades, FTSG produced an annual Tech Trends Report (19 editions). Beginning in 2026, the firm replaced that format with the Convergence Outlook, a convergence-clustered analysis intended to be more action-oriented for leaders.
Methodology
FTSG’s published methodology — see Webb’s HBR article — is a 10-step strategic foresight process: signal detection → trend identification → macro themes → uncertainties (STREEEP + W) → hypotheses → scenarios → bridge to strategy → strategy → execution → measure & recalibrate.